Scale
Partnering with AltaMed’s internal marketing team and guided by a broad wish list they provided, we focused on capturing the connections found in everyday interactions, creating naturally staged scenes that highlight relationships among friends, family, and neighbors. We managed every aspect of development—from creative direction to casting and scouting, pre-production to production to post-production—we oversaw every detail, including crew, talent, hair, makeup, wardrobe, scheduling, logistics, equipment, and catering.