Project: Ad Campaign
Scope: From layouts provided, produce a series of two ads in two formats.
Scale: Production management and directorial, inclusive of cost breakdown and control, casting, all pre-production, scheduling, production (crew, vanities, wardrobe, studio, equipment, and meals,) retouching, and delivery.
Usage / Distribution / Channel(s): Website, Digital, Collateral, and Print.
Delivered: Four fully retouched files—high-res AdobeRGB psds and low-res sRGB jpegs.